Download all marketing lessons learned from the collapse of Lehman Brothers at Scribd in one handy PDF.
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Download all marketing lessons learned from the collapse of Lehman Brothers at Scribd in one handy PDF.
Just Like Davos 
These are some very insightful lessons. Considering their logic, its surprising the bank failed to follow them
Markaz, hindsight is always 20/20 isn’t it? and just because something is very logical, we still have to get past hubris, passion and sometimes ignorance. I really appreciate the comment!
your welcome. and your’re right. money is too powerful an object to give second priority to
If it’s OK with you, I’d like to link back to your site about an article you recently published about marketing in microfinance, considering my blog is about that sector. Being a new field, there are plenty of exciting options to discover for MFIs and marketing is just one of the areas waiting to be explored. In fact, if you were to write a book about this topic, it would sell like hot cakes.
[…] prepared for the coming financial crisis that would happen later that year with Bear Stearns and Lehman Brothers collapsing? Even better, look further back to April 2, 2007 when New Century Financial (one of the […]
[…] prepared for the coming financial crisis that would happen later that year with Bear Stearns and Lehman Brothers collapsing? Even better, look further back to April 2, 2007 when New Century Financial (one of the […]